Like I already said in the discussion prompt anybody who wants to explore or want to switch their career to digital marketing this course is a must to do. if you want to clear basic and strong foundation.

In this course, I learned basic and foundation level knowledge of every important component in digital marketing like SEO, SEM, Analytics, Social media & Email marketing, etc. And the cherry on top is you only not learning about concepts you also gain knowledge about career opportunities about that particular skill in the job market.

Overall best course you can do and industry accepted certificate of completion you will get which going to boost your CV a lot

This course provides a comprehensive and informative overview of the industry, as well as a wealth of useful information about entry-level employment. I am excited to find my niche while gaining expertise in one (or more) of the many positions that will hopefully be available once I complete this program. You'll get out of it what you put in to it. The delivery of this curriculum allows me to learn at my own pace. It emphasizes relevant points and supports a variety of learning styles. I'd suggest taking notes to reinforce and review what is presented in the videos, written pages, and infographics. Success is almost guaranteed if you care and participate.

This course has given me such incredible insights and new knowledge about marketing and e-commerce. I was surprised with how much work actually goes into marketing a business and learned that it isn’t just about sales. There are so any moving parts to creating a successful digital marketing strategy, and I learned that the ‘little things’ in marketing matter just as much as the big outcomes I typically see from well-known businesses. It was a joy learning the fundamentals and can’t wait to learn more of it in depth. This course truly has sparked so much interest in me.

This course has been priceless in the knowledge and confidence it has given me. I look forward to completing the entire digital marketing and e-commerce certificate. I recommend this to anyone struggling with what to do next with their lives.

I had no confidence in myself and my ability to retain this information. I have not had the best experience with trying to learn on my own in the past.

I feel like I have a solid understanding of where I can use these skills I am learning and look forward to seeing how these course will change my life for the better.

I really liked the course "Foundations of Digital Marketing and E-commerce." I found out a lot of information I never knew before and realized how many times I was interacting with marketing without even realizing it. I was surprised by the methods of teaching during the course, as the information was presented concisely and in an easy-to-understand manner. I hope to learn how to create ads in Google. I did not encounter any major unexpected things because I had little prior knowledge of digital marketing, but now I have a solid foundation to build upon.

This was an excellent foundational course, giving useful and practical insights into digital marketing and e-commerce. Before this course, I had yet to develop the vocabulary and frame of understanding of marketing beyond the traditional marketing mix. I was able to get enough of a glimpse to start to know what I don't know. I'm feeling more confident moving forward to drill down on the foundational concepts learned and apply them in practice scenarios to gain the skills needed to improve my current and future performance in digital marketing.

Learning online is very challenging. Learning another vocabulary I found difficult. I liked having lots of tests and especially I liked doing the small projects. They were fun. The discusssion groups were sometimes helpful. It was comforting to know that lots of students were having the same thoughts as I was. I feel after taking the 4 first courses that I have accompplished what I wished. I am not sure if I will be able to complete the last three courses. I am trying. I need some help in taking notes on the course. Where is it that located?

This was a fantastic course! It delivered an exceptional breakdown of the core fundamentals that make up the foundation of digital marketing. It allowed me to understand better what makes up digital marketing. As well as giving me valuable insight in regards to figuring out a potential future in this career field. Each lesson was concise and articulated information in easily digestible ways. And the price of this course in regards to the value held within it essentially pays for itself. This was a phenomenal start to a journey of learning.

For individuals who are new to E-commerce and digital marketing, this course is extremely beneficial as it provides clear explanations of industry-specific terminology through its video content. Additionally, it offers guidance on identifying relevant keywords for job searches within the digital marketing and E-commerce fields. Several of the course instructors draw from their own personal experiences to outline common challenges that newcomers to digital marketing may encounter, along with the solutions they have found to overcome them.

I loved the learning material provided in the course. It might seem like a very basic and simple course, but it is jam packed with a lot of useful knowledge which necessary for anybody who is just starting out in Digital marketing and E-commerce.

I have a small issue with the production quality of the content. I'm an audio engineer and I have noticed several issues with the audio quality of the course videos. I have corrected a few of them and are willing to collaborate with Coursera and google for the betterment of this fantastic course.

As a student, I found the "Foundations of Digital Marketing and E-commerce" course to be incredibly informative and practical. The course covered a wide range of topics, from basic principles to advanced strategies, and provided valuable insights into the ever-evolving digital landscape. The lectures were engaging, and the hands-on assignments helped reinforce key concepts effectively. Overall, I would highly recommend this course to anyone looking to gain a solid understanding of digital marketing and e-commerce fundamentals.

Fantastic foundation for digital marketing. It really makes you think about which direction to take it since the field is quite vast. You can't do it all. In fact, they don't recommend that you do and because of that, you know that this course is on the level. There will be many people trying to sell you a course that will tell you can. That's just for them to take your money. This is the best value that I've seen price performance wise, even compared to LinkedIn Learning with a library card or education institution number.

This course is fantastic! Between the video instruction and the readings, one can gain a clear foundational understanding of the amount of work that goes into marketing and e-commerce. I particularly enjoyed learning about the marketing funnel as it was an eye-opener as to why one might be receiving an ad or viewing a marketing campaign at any given time. I highly recommend you watch each video twice, once just to hear the information provided, the second to take notes as the main concepts of each lesson are shared there.

I was thoroughly impressed by the seamless flow and exceptional organization of this program. The graded assignments, glossary, upgraded plugin, and progress tracker elevated my learning experience. The concept of the marketing funnel left me in awe, and I gained valuable insights into finding job opportunities and building a successful career. I'm excited to explore performance marketing and data storytelling further. I highly recommend this course for comprehensive marketing knowledge. It deserves a perfect 5/5 rating!

Being from a marketing background and working in an e-commerce industry, this course really helped to understand how digital marketing is the need of the hour. This course will help you to understand the basics of digital marketing and e-commerce and as one move forward in the course, one can learn more about planning and execution of the strategies learned so far. Interpretation of data is very important for any organization and you will learn about the basics of data interpretation too at the end of this course.

Hello,

I write to make an enquiry on the financial aid given to on this particular Course. But to my surprise i couldn't get the Certificate after completing the course moment ago. I checked on the Coursera App on my phone and i found out that i should purchase the certificate. Please help me resolve my problem since the Financial Aid was approved for me even before i enroll into the course please.Do me a favour and issue the certificate as you promise please.

Thank you.

Yours faithfully,

Ali Said El-nafaty

Student.

This course gives you a broad overview of digital marketing and e-commerce. It was well designed to build on top of what you previously learned in each step. It's a true representation of a foundation course. After taking this course I feel I have a better understanding of the entire digital marketing and e-commerce space. That being said it's a broad outside looking in understanding. You will still need continuing education to really be knowledgeable in this industry. I look forward to what's next.

Its a great source of foundational information. Having said that one may benefit with using this along side some YouTube videos explaining specific information. Also taking good notes will greatly help. I recommend this course for the beginning Digital Marketing journeys you all are on right now . Maybe one of these days I'll be helping you along in these courses one day as an instructor. These instructors did a great job of conveying the information while keeping my attention. Great course!!!

A volume of information! The teacher was perfect in her delivery. The curriculum was extremely thorough as a foundational course. A natural progression of the scaffolding of the topics and content, with an understanding that the following course would further reinforce this initial course. This is important because there was a mountain of information for a newbie to digital marketing in this course. Brought a nice feeling of accomplishment upon completion. Got me excited for the second course.

This is a good, basic introductory course for individuals who are new to the concepts of digital marketing and e-commerce. If you are someone like me, who is familiar with traditional marketing, this course can help you with your goal to update your marketing skills. It's a very basic course, but necessary to take before moving on in the certificate program. It's probably not good as a stand-alone course, unless you are just taking the course for informational purposes, not career-building.

The Google 'Foundations of Digital Marketing and E-commerce' provides an entry-level student with the groundwork for marketing in the digital media landscape. The course offers insights into what sort of jobs are available and how they fit into the grander scheme of the marketing process. Exploring models for marketing and there related industry-specific terminology helped remove the obscurity of highly specific and gate-kept knowledge, and laid out the steps to develop a successful career.

I'm having so grateful to have my teachers like Ms. Joi, Ms. Erika, Ms. Miriam, Ms. Cindy, Ms. Melba, Ms. Prisha, Mr. Andrew and Mr. AK. You really have excellent pronunciation and deep knowledge in the field of the Marketing. I also like to share this moment with my classmates. We have been your students during this course, it is my great pleasure and honor. We have overcome this course and moved on to bigger things and greater opportunities. HAPPY CHRISTMAS AND HAPPY NEW YEAR!!!

This is a great place to start as a beginner for anyone who's interested in digital marketing and eCommerce either for yourself or your job. It's from google, so no worries about course content and whether they're relevant or applicable for real world. The good news is yup they're . About instructor she's very clear and point out each facts we need to know. The learning method goes as both reading plus videos. so there's more interaction with the content. That's a cool thing. :)

Thank you, Joi, for presenting the concepts of digital marketing and e-commerce. Your deep knowledge of the marketing foundations and the way you shared it is motivating. It was great to revise the knowledge I already have and to get a glimpse of the new concepts that I’m going to explore. And the best phrase that I picked up from the first course of the program so far is this: “We learn the most through doing, so find opportunities to practice.” Kind regards, Alex Salikov

Great starting course! I really like how the instructors motive you to keep learning, keep going, and make you think about the skill you already that will help you as a digital marketer.

Everything that was explained was clear and easy to understand - it's a lot but it doesn't feel overwhelming. The instructor(s) do a great job making sure to give you the foundation to what's to come.

Highly recommended course for those starting out in digital marketing and e-commerce.