Introducción a Hootsuite

Offered By
In this Free Guided Project, you will:

Introducirnos a la plataforma de Hootsuite con todas sus herramientas disponibles

Conocer las funcionalidades de gestión de publicaciones y creación de contenido

Analizar los flujos de datos ("streams") para mantener rastreo de conversaciones relevantes a nuestra marca.

Showcase this hands-on experience in an interview

2 hours
No download needed
Split-screen video
Desktop only

En este proyecto, estaremos gestionando nuestras redes sociales para promover contenido a través de Hootsuite. Nuestro objetivo será conocer las herramientas, requisitos y visualizar todos los recursos que brinda la aplicación.


Conocimientos en redes sociales básicos. Una tarjeta de crédito o débito es un requisito.

Skills you will develop

  • Social Media Marketing

  • Social Media

  • Content Marketing

  • Digital Distribution

  • Hootsuite

Learn step-by-step

In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:

  1. Explora Hootsuite y crea una cuenta

  2. Revisa las secciones de Hootsuite disponibles para redes sociales

  3. Manejo de "streams" y flujo de datos

  4. Manejo de publicaciones en redes sociales

  5. Manejo de "Publisher" y planeación de contenido

  6. Revisar datos en analíticas

How Guided Projects work

Your workspace is a cloud desktop right in your browser, no download required

In a split-screen video, your instructor guides you step-by-step

Frequently Asked Questions

Because your workspace contains a cloud desktop that is sized for a laptop or desktop computer, Guided Projects are not available on your mobile device.

Guided Project instructors are subject matter experts who have experience in the skill, tool or domain of their project and are passionate about sharing their knowledge to impact millions of learners around the world.

You can download and keep any of your created files from the Guided Project. To do so, you can use the “File Browser” feature while you are accessing your cloud desktop.

At the top of the page, you can press on the experience level for this Guided Project to view any knowledge prerequisites. For every level of Guided Project, your instructor will walk you through step-by-step.

Yes, everything you need to complete your Guided Project will be available in a cloud desktop that is available in your browser.

You'll learn by doing through completing tasks in a split-screen environment directly in your browser. On the left side of the screen, you'll complete the task in your workspace. On the right side of the screen, you'll watch an instructor walk you through the project, step-by-step.