Coursera Project Network
Product Development: Customer Journey Mapping with Miro
Coursera Project Network

Product Development: Customer Journey Mapping with Miro

Taught in English

Jasper Albert

Instructor: Jasper Albert

6,041 already enrolled

Included with Coursera Plus

Guided Project

Learn, practice, and apply job-ready skills with expert guidance

Beginner level
No prior experience required
2.5 hours
Learn at your own pace
No downloads or installation required
Only available on desktop
Hands-on learning
4.5

(91 reviews)

What you'll learn

  • Define customer journey maps for product and service with Miro

Details to know

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Guided Project

Learn, practice, and apply job-ready skills with expert guidance

Beginner level
No prior experience required
2.5 hours
Learn at your own pace
No downloads or installation required
Only available on desktop
Hands-on learning
4.5

(91 reviews)

See how employees at top companies are mastering in-demand skills

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Learn, practice, and apply job-ready skills in less than 2 hours

  • Receive training from industry experts
  • Gain hands-on experience solving real-world job tasks
  • Build confidence using the latest tools and technologies
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About this Guided Project

Learn step-by-step

In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:

  1. Use Miro as a business tool and learn how to customize our project template using Miro’s features

  2. Evaluate value for the customer, personas analysis and relate it to the hands-on project map

  3. Define the main stages of the customer journey map

  4. Analyse the journey processes and define the customer mapping for the Awareness phase

  5. Define and identify the customer path for the Discovery phase

  6. Define and classify the Engagement phase customer path

  7. Define and identify the customer path for the Purchasing and Attendance phases

  8. Understand and classify the post service stage customer path and plan for the next steps

6 project images

Instructor

Jasper Albert
Coursera Project Network
33 Courses54,608 learners

Offered by

How you'll learn

  • Skill-based, hands-on learning

    Practice new skills by completing job-related tasks.

  • Expert guidance

    Follow along with pre-recorded videos from experts using a unique side-by-side interface.

  • No downloads or installation required

    Access the tools and resources you need in a pre-configured cloud workspace.

  • Available only on desktop

    This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.

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"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."

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4.5

91 reviews

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    67.03%

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    23.07%

  • 3 stars

    4.39%

  • 2 stars

    2.19%

  • 1 star

    3.29%

ES
5

Reviewed on Mar 14, 2021

AY
4

Reviewed on Jan 27, 2021

AF
5

Reviewed on Feb 20, 2021

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